Proposal Conceptualization & Visual Storytelling
This section highlights my approach to proposal-driven design, where visuals are not decorative—but strategic. Proposals are complex, information-dense documents, and designing for them requires a different mindset than traditional marketing or branding work.
First
Each project shown here is built around the idea that design plays an active role in telling the story of the proposal—guiding the reviewer, reinforcing key concepts, and translating technical or abstract ideas into clear, engaging visuals. Color, hierarchy, illustration, layout, and pacing are all used with intention to support the narrative being written.
Second
These examples are meant to be viewed through a lens of inspiration and exploration. They demonstrate how thoughtful conceptualization and design choices can bring clarity to challenging subject matter, elevate the proposal experience, and present complex ideas in a way that feels approachable and compelling.
Third
Rather than following a single formula, each proposal adapts its visual language to the mission, audience, and story being told—offering a fresh perspective on how design can reshape the way proposals are read, understood, and remembered.
Concept Proposals
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The Call & IZERS
A New Era of Space Exploration
The purpose of The CALL&IZERS is to advance space exploration by establishing a sustainable, self-sufficient base on Mars-built by the robotic IZERS.
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ULTRARE (ultra rare)
PC & HARDWARE
Revolutionizing the world of technology by delivering innovative, high-performance solutions that empower users to achieve their fullest potential.
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Currents
The First Electric Hub
Envisions a charging station and relaxation space designed specifically for the needs of EV users.
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Momentous
Architecture & Design
Committed to shaping the future of architecture while honoring the enduring principles of design that have stood the test of time.
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The Drop Point
Pickleball Facility
The Drop Point is a modern, community-focused pickleball facility designed to bring players of all skill levels together in a relaxed, welcoming environment.